Have you taken time today to do the math?

Whether or not you were in a genius in math like Albert Einstein, there’s some math that’s easy to do. In fact, you can pull out a calculator as it’s so simple. Stick with me and do this exercise through its entirety.

Here’s what I want you to do.

Example 1:

Take $40 and add $25 (for parking) and now add $10 (for a drink and tip).
That should give you $75
Divide $75 by 2. What do you get? (your answer should be $37.50)

Example 2:

Now, divide $222 and add $0 (for parking) and now add $0 (for delicious buffet lunch) and finally, add $0 for a celebration.
That should leave with you $222
Divide $222 by 8. What do you get? (your answer should be $37.50)

In scenario 1, you’re at a typical networking event. It lasts about 2 hours, and you’ve paid to register, park your car and for your drink. You’ll walk out with a few business cards and maybe if you’re lucky, a follow-up call with someone. Where will you be afterward, pretty much in the same place?

What’s that worth to you?

In scenario 2, you’re attending Brilliant Breakthrough Day. During this full-day event, you’ve had free parking and been treated to (as my guest) a fabulous buffet lunch, had free parking in the front of the building, and joined in for the evening celebration. Oh, you’re also at a beautiful venue that you’ll find inspiring. At the end of the event, you have clarity on what you want to break through, how to make it happen, cleared out the roadblocks in the way, made new friends and maybe even had your breakthrough during the day!

Let’s take scenario two a step further. Where will you be after that breakthrough? How much will your income grow, the opportunities you step into, more clients, your personal transformation and so much more?

What’s that worth to you?

Where would you rather spend your time and your money? As a successful and profitable entrepreneur, there’s not even a question. Scenario 2 wins hands down every time for both my successful entrepreneurial friends and myself. Our time is valuable and we want the best ROI (return on investment). In fact, most won’t bother with scenario 1. Most won’t bother with scenario one unless it’s for purely social reasons. (I’m not saying that those aren’t good events, it all depends on your intention and the results you’re looking for)

What I often find with entrepreneurs, is that they think “short-term” and make the easy decision but not the best choice for them and their growth.

What do you choose?

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Be Brilliant,